04. How to set the stage for a consultative, ‘situation-based’ sales dialogue

So, you are at the discussion table for a consultative sales conversation with your customer, you look the part and your etiquette and mannerisms have impressed the prospect. You have solidified your original – pre-meeting – FCV message.

What next?

We explore this question at length in this video lesson.

This lesson is in video format.

Note: Once you are done studying this video, scroll down to take the quiz mentioned below. Acing the quiz will give you fifty points and a chance to go atop the leaderboard.